About Me
- Indu Balachandran
- I am a writer. I began by writing the world's shortest short stories.Each no longer than two lines:one on the cover, one inside.(Birthday cards for pals in school;-). Then I wrote slightly longer stories in the ad agency JWT. These stories lasted 30 whole seconds. After 30 years of having the time of my life, I quit, to write even longer stories. Travel Stories, reviewing eco-friendly hotels for Traveltocare.com. (That's free travel, free stay, free food.) And then I wrote something really really long. An entire Book. It's called "Don't Go Away, We'll Be Right Back: The Oops and Downs of Advertising". And now, another one. "Runaway Writers". It's about a Ghost Tweet Writer, and therefore has about 140 characters in it. (I mean the people, not the length of the book...:-)
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Saturday, February 13, 2016
Monday, January 18, 2016
I think the main reason I write books is to catch up with old HTA pals!
Meeting some after 40 years...oh what joy and screams marked this event at Quill & Canvas, as we return to the scene of the crime. Same bookshop, same gang, same place, different book:-)
Quill and Canvas, for Runaway Writers, 2016
Quill &Canvas, for Oops & Downs of Advertising, 2011
Sunday, January 10, 2016
The word blog, I just realised, rhymes with slog.
Having just
declared “I am going to go right back to blogging again”, I can see what a lot
of hard work and commitment it takes to be a regular blogger. And yet the world
is full of writers, who aren’t even actual writer
writers, merrily blogging on, churning out in 400-words or so, ‘Dear Diary’
entries for the whole wide world to enjoy.
I remember the
first time we heard the word blog, wondering uneasily if it was some kind of
monster or a form of bodily discomfort. Turns out the origins of the word
‘blog’ owes its roots to an American Jorn Barger, as way back as 1997, who came
up with the word weblog—to describe
‘logging the web’ as he surfed. Then Peter Merholz broke up the word weblog to we blog, more as a joke --rendering it
at once into not just a new–age noun but a verb as well. And that was in 1999.
And then arrived
handy blogging techie tools to make it all a breeze for millions of wannabe
authors, closet journos, and secret scribes, making it possible for anyone to
become a published writer, instantly. I have just read that there are more than
8 million blogs online, and that a new blog is created every 8 seconds. (ie in
the time it took to write the last sentence, another blogger was born). And I
am sure most of us can’t remember when exactly the word blogging casually
entered our lives, much like googling and tweeting.
So I am now
taking my blog out of the closet where it has languished for a few years, un-up
dated, un-read, rapidly uploading a few
of my earlier writings to make it alive and breathe again , and start the slog
again...
I mean blog...
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